Online excursion curator DayAway debuts in UAE


The DayAway online experience booking platform has now started operating in the United Arab Emirates (UAE), a Press release said.

DayAway offers guests “unique, engaging and restorative” daytime activities, including wellness, dining and more.

In the United Arab Emirates, DayAway will notably offer a “Precious Pearl Experience” at the Waldorf Astoria Dubai Palm Jumeirah and a “Bedouin Desert Adventure” at the Telal Resort Al Ain. There is also the “Ultimate Island Daycation” at the InterContinental Ras Al Khaimah.

DayAway was rolled out in 2021 in Singapore and has many hotel partners, also expanding to Hong Kong, Thailand and Australia since its initial launch.

“We are thrilled to have expanded our business into the United Arab Emirates, a dynamic destination with a reputation for offering a diverse range of luxury experiences,” said Martha Waslen, Founder and CEO of DayAway. “Our mission at DayAway is to elevate the everyday, and we’re defining a new era of luxury experiences that we hope will provide our community with opportunities to discover their favorite hotels in exciting and meaningful ways.”

She added that luxury hotels can be a “unique opportunity” to connect to the economy by providing specific experiences for travelers, and DayAway is adding new technology and marketing tools to do just that.

The UAE has been an important location for new ventures in general – PYMNTS recently reported that the region is the top new destination for venture capital investment.

Read more: UAE attracts $700m investment in H1 2022 and maintains MENA venture capital position

During the first half of the year, companies in the region closed 85 deals, which totaled $699 million in investment, according to MAGNiTT data.

Thanks to both total funding and the amount of deals closed, the UAE’s fintech sector was the top performer in terms of raising dollars from investors. This represented 34% of total invested capital and 22% of all venture capital deals in the region in the first half of 2022.



About: Results from PYMNTS’ new study, “The Super App Shift: How Consumers Want To Save, Shop And Spend In The Connected Economy,” a collaboration with PayPal, analyzed responses from 9,904 consumers in Australia, Germany, UK and USA. and showed strong demand for one super multi-functional app rather than using dozens of individual apps.


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