Miele Generation 7000 consolidates its position as the leading premium home appliance brand in the United Arab Emirates

With 353 new kitchen appliances, making it the largest and most revolutionary launch in Miele’s 120-year history, the built-in appliance line includes modern and stylish products, from ovens and hobs to machines. coffee maker and dishwasher. This underscored Miele’s commitment to remarkable craftsmanship, sustainable performance and an increasingly crucial sustainability topic. It is also another demonstration of the promise to provide Quality ahead of its time, the platform for the latest global campaign for the Miele brand.

Generation 7000 devices guide customers through household activities with intuitive operation steps and smooth, effortless processes. In addition, the built-in Wi-Fi that connects the device to the honey Application allows a multitude of practical functions.

This intuitive handling is further supported with MotionReact, a cross product functionality in which a Miele appliance detects the proximity of the user and activates the oven light and control panel, and deactivates the buzzer at the end of a program.

When the going gets tough Taste control, a world first in ovens, intervenes. This function prevents food from overcooking by automatically opening the door slightly and operating the fan to quickly lower the temperature inside the oven at the end of the program. Cooking processes are completed precisely on time, reliably preventing food from continuing to cook in the residual heat of the oven, which would result in the loss of moisture from the food.

In search of the best possible results, FoodSee has a camera integrated inside the oven compartment and transmits high definition images to a smartphone or tablet. From the convenience of a mobile device, adjustments can easily be made to the temperature and length of the current cook cycle.

“The Generation 7000 range has been designed to help users achieve culinary excellence. With the exceptional features and intuitive interfaces of our integrated devices, we offer our customers the opportunity to show their creativity and express themselves ”, comments Sawaya Sawaya, Managing Director of Miele. “All of this fits in perfectly with the rich and diverse culinary cultures of the Emirati and expatriate communities in the United Arab Emirates.”

Innovative features extend to a range of additional product groups such as energy efficient products from Miele G 7000 dishwasher with AutoDos, the world’s first automatic detergent dispensing system with Power disc, or the intelligent range of W1 washing machines with TwinDos®, offering scheduled dispensing with revolutionary 2-phase technology. Furthermore, Triflex HX1, the first cordless stick vacuum cleaner from Miele, sets new standards in flexibility and user convenience with its advanced 3-in-1 design concept.

Miele products are designed with an emphasis on quality, performance and durability. “With longevity being the ultimate form of sustainability as opposed to the throwaway culture, Miele products are developed for exceptional long-lasting performance. Our customers can enjoy quality results with the satisfaction of leaving a minimal environmental footprint, ”says Sawaya.