Largest Live In-Person Event Celebrates 27th Year in Retail with ‘The Year of New Opportunity’


Ahmed Alkhaja ​​is our first keynote speaker. He is the CEO of Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commercial Marketing. Ahmed will discuss major Dubai government initiatives to support the growth of sustainable tourism in Dubai and the importance of a vibrant, vital and evolving global retail presence. Dubai’s ultimate goal is to become the most visited city in the world. Dubai’s Tourism Vision 2025 is the strategic roadmap with the primary objective of attracting 25 million visitors per year by 2025. Making Dubai the number one choice for international business and leisure travelers, the Retail is a key component in attracting repeat visitors from around the world. Join us and hear his take on Dubai – The Global City of the Future.

Steve Dennis is our second keynote speaker. Author of Remarkable Retail: How to Win and Retain Customers in the Age of Disruption. In a world where even great good isn’t good enough, retail success isn’t about being everywhere, it’s about presenting yourself in a remarkably relevant way to the customer where it really matters. Steve Dennis has been named the world’s top retail influencer. His thoughts on retail are shared in Forbes where Steve is a senior contributor to Forbes.

Bob Phibbs is the Doctor of Retail. It has been transforming the shopping experience for all categories of retail for decades. Retailers and mall teams thrive on Bob’s proven tools. For successful real-time online and physical retail experiences, join us to learn from the master of retail. Joining us from New York to keep us up to date with the latest hot trends, Bob is a fabulous speaker.

Avi Alkas joins us from Israel, he is no stranger to the global retail industry and MECS + R. Avi’s business, headquartered in Istanbul, has spanned across Europe, the GCC and the Far East over the past decades. Former President of JLL Turkey for many years, Avi is now President of JLL in Israel. Join us to hear these retail legends in a frank, open and frank onstage discussion to learn more about Fox’s expansion initiatives.

Serge Derhy will join Avi Alkas on our second day of conference and deliver a keynote address on Israel’s impact on the GCC market. Serge is the CEO and owner of the Renuar and Twentyfourseven fashion brands. He has decades of experience in the retail industry. With the aim of understanding the retail markets and opportunities in UAE as well as other GCC countries, Serge will explain what are the important considerations for any expansion.

Conference delegates can look forward to two (2) days of lively discussions and engaging presentations by world-renowned speakers, with full access to networking and negotiation opportunities in the exhibition area and attend the MENA shopping center and retailer awards show to celebrate the success of the retail industry.

MENA Retail Congress
December 6 and 7 at the Ritz Carlton Hotel DIFC, Dubai, United Arab Emirates

Proud Sponsors and Partners of the Retail Congress:

Platinum Sponsors: Mall of Qatar, Arabian Centers Company and Red Sea Mall

Gold Sponsors: Unified Real Estate Development Company, Dalma Mall, Abdullah Al Othaim Investment Co. & Abdullah Al Othaim Leisure & Tourism Co., BackLite Media, Hamat Holding and KINAN International Real Estate Development (CJSC)

Silver Sponsors: Yardi Systems, Sensormatic Solutions (formerly ShopperTrak) and Damac Properties

Bronze Sponsors: Azad Properties, Blachere Illumination, Coniq, Mallcomm, Virtual Center, Thinkhance, McARTHUR Retail Development Specialists, Xpandretail powered by Savant, ROSHN Real Estate Company and Line Investments & Property

Support Partners: Dhamani, Global Creative, Pathfinder, Right Selection Global Thought Leadership, V4texx Music Group LLC, Orange Bed & Bath and InfoQuest

Official Display Partner: Champion Digital
Official airline partner: Emirates Airline
Official contractor of the exhibition: Empreinte
Technology partner: EVENTX
Media partners: Global Trend Monitor & RLI

Exhibitors: Aleta Planet, Blue Rhine Industries, Depoint, Dubai Investments PJSC, IPera, Jubail Marina Mall, Knowledge Economic City, LPFlex Base Industry LLC, Mall of Dilmunia, McARTHUR + COMPANY Shopping Center Specialists, Mecca Clock Towers, MK Illumination, Mohamed Hilal Group, Mudon Real Estate, NeoSoft Technologies, Retransform, Saudi Bonyan, Tapgest, The Leisure Way, Unifynd, V-Count and Vemco Group


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About MECSC and MECS + R:

Established in 1994, the Middle East Shopping Center Council, with its new brand name The Middle East Shopping Center and Retail Council (MECS + R), has grown over the years and has a base of Strong and closely related members of over 1,100 industries. professionals from the Middle East and North Africa representing retailers, shopping center owners, developers, marketers, rental managers and specialists, consultants, property managers, financiers, accountants , government officials and industry suppliers. MECSC + R offers its members unprecedented local and international business contacts and support through its network of international subsidiaries.

© Press release 2021


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