Freedom Pizza and the drivers of Locale, the only Full-Stack – food technology, brand and delivery company in the region, along with their partners Here-O Donuts, Alannah’s Pastry Boutique and Coco Yogo have teamed up to support delivery drivers of the United Arab Emirates this Ramadan by distributing “iftar refill kits”.
Ramadan can be one of the busiest times of the year for delivery drivers, as they work hard to ensure customers receive their meals in time to spend quality time with friends and family. . This year, the drivers of Freedom Pizza powered by Locale want to give back, promote driver safety and build camaraderie by giving away free “Iftar Refill Kits” to other delivery drivers so they can break their young ; each kit is filled with water, dates, nuts, mini donuts and pastries.
During the holy month of Ramadan, which is a time for reflection and giving back, Freedom Pizza encourages everyone to take the opportunity to help pay for an act of kindness. Through Locale, a mobile app with a curated marketplace, customers can purchase the brand new “Iftar Refill Kit” which will be offered to drivers across the UAE. An “Iftar Refill Kit” can be purchased for just AED 10, and for each purchased, Locale will provide customers with AED 20 credit in their Locale wallet. The more Iftar Refill Kits you buy, the more delivery drivers across the UAE will be refueled and energized.
Freedom Pizza and Locale have been pioneers and leaders in driver safety in the UAE over the past decade. The drivers work directly for them, they are part of the team. This means that Locale has always prioritized security over any delivery. Drivers are not incentivized by the number of deliveries they make – they receive a fair and appropriate wage, including appropriate medical insurance and workers’ compensation. Additionally, Locale covers payment for gas, visas, and provides indoor career growth opportunities. Drivers have also always been equipped with body armor, Department of Transportation (DOT) approved helmets and safety boots, and since their arrival have received comprehensive safety training. Locale has a zero tolerance policy for reckless driving. They work well, so they don’t have to rush down the road. Over the past ten years of operation, there have been no fatalities and an average of one to two minor incidents per year. The team ensures that all of its drivers are educated and trained to drive safely, are fully equipped to RTA approved safety standards and are insured directly by Locale. Most importantly, Locale doesn’t pressure drivers to place as many orders as they can, because no delivery is worth anyone’s life.
